British acclaimed guitarist, Peter Driver, has appointed El Studio to work on a brand creation. Peter studied classical guitar at Guildhall School of Music before graduating in Music from Royal Holloway College, University of London.
From 1981 Peter lectured at Goldsmiths, University of London, firstly, teaching on the Adult Studies programme, where he developed and wrote large parts of the Certificate in Jazz and Popular Music – the first of its kind in Europe. Later, he was responsible for teaching jazz and popular music skills, arranging and composition to under-graduates and postgraduates, developing his technological skills as Director of the Music Studio.
El Studio will work with Peter on establishing a brand identity, marketing literature and website, which will encourage one to one tuition for guitar practioneers and will sell online the extensive arrangements Peter has composed throughout his career.